Pluralistic ignorance
Pluralistic Ignorance is a soundwalk built on the interaction between strangers, taking place at Kulturhuset in Stockholm. The term pluralistic ignorance means accepting a norm based on the belief that everyone else accepts it too.
The 13 minute long soundwalk was live streamed through a webpage at certain times during the exhibition. Participants needed to bring their smartphone with access to internet and a pair of headphones.
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The 13 minute long soundwalk was live streamed through a webpage at certain times during the exhibition. Participants needed to bring their smartphone with access to internet and a pair of headphones.
During the walk the participants got to experience breaking social norms and stepping outside their comfort zone. You can listen to a montage of selected parts of the audioguide here.
Besides the soundwalk we designed folders, stickers, and a matching shelf for the exhibiton.
The project is a collaboration with ⤳ Jacob Landahl.
Soundwalk voice by: Isabelle Larsson Knobel